Saturday & Sunday, September 4th & 5th at beautiful Monmouth Park Racetrack
Sponsor Opportunities
Here’s your opportunity to connect with a very dynamic audience AND benefit from outstanding multimedia promotion through The Star-Ledger, NJ.com, and Monmouth Park as a sponsor of this year’s Craft Beer & BBQ Festival. The Showdown will feature the tastings from the best craft breweries plus an outrageous array of smokin’ hot barbecue to go with it, along with exciting live entertainment, crafters and plenty of fun activities for the kids.
An extensive promotional campaign is planned for 2010:
- Print and on-line promotion: feature event covered extensively by the Star-Ledger’s Munchmobile food writer, Pete Genovese, leading up to the event.
- Print Advertisements: including ads in The Star-Ledger, Asbury Park Press, Home News Tribune, Greater Media Newspapers, The Link and Monmouth Journal
- Radio Promotion: More than 200 radio spots on Press Communications, Greater Media Radio, and during the evening drive time racing report on 11 Millennium Radio stations, yielding nearly 2 million on-air impressions
- Print Collateral
20,000 postcards – direct mail and on-site distribution at Monmouth Park
More than 50,000 Monmouth Park Summer Brochures & Official Track Programs - Sampling and On-site Sales Opportunities
The Craft Beer & BBQ Showdown is a fantastic way to reach a wide demographic of visitors to the Jersey Shore. Pair your participation with Monmouth Park’s other food extravaganzas, the Munchmobile Hot Dog Showdown, May 29 & 30, and the Crab Cake Showdown, August 21 & 22, for the ultimate summer promotion!
Sponsor benefits include:- Direct access to thousands of Monmouth Park visitors for sampling & sales
- Your logo on 20,000+ postcards and approx. 50,000 programs and brochures printed and distributed by Monmouth Park
- Your logo prominently displayed in display advertisements The Star- Ledger, Asbury Park Press, Greater Media and other news outlets
- Inclusion in feature articles in Star-Ledger and other press releases
- Your logo featured in Craft Beer & Barbecue Festival event page on NJ.com
- Display area at Craft Beer & Barbecue Festival at Monmouth Park with right to sell
- Your logo prominently featured in event banner & corporate banner display
- Opportunity to judge entries
- Access to “Enter to Win” database
- Post event press and ROI report
- Additional customized benefits
